Basically, a "Corporate Image Collection" is collection/library
of images for a specific client, showcasing relevant people, places
& things. The client has the right to use the images as they
like (yes, they pay well for this option). In some cases there is a
transfer of copyright, but I've never been asked to do this. Retaining
the copyright allows me to use the images for promotional purposes-such
as on my website & mailings. Just to be clear, I would never use
the images for stock.
For example, the image above of a young girl & her father in Bangalore India was one of the thousands of images which were made a few years ago as part of a huge project for the pharmaceutical giant, Novartis. The project took over fourteen months and we traveled to England, Japan, Australia, New Zealand and India, photographing actual patients and street-casting "real people" as models. Using "real people" saves considerable time and money, but working with non-professionals can be great fun and a challenge. The models were paid for about 30 minutes of their time and model releases were obtained.
Another more industrial "Corporate Image Collection" was created for APMT/Maersk, the largest shipping company in the world. We were commissioned to create a collection of images of worker portraits & the port activity at six of their ports and terminals around the U.S. The project involved spending a few days at each location photographing from the tops of cranes, on board massive container ships, and driving around the terminals, photographing stack after stack of colorful containers. And yes, it was as fun as it sounds!
Why was I chosen for the Novartis Project?
I'll explain in a future post.
For example, the image above of a young girl & her father in Bangalore India was one of the thousands of images which were made a few years ago as part of a huge project for the pharmaceutical giant, Novartis. The project took over fourteen months and we traveled to England, Japan, Australia, New Zealand and India, photographing actual patients and street-casting "real people" as models. Using "real people" saves considerable time and money, but working with non-professionals can be great fun and a challenge. The models were paid for about 30 minutes of their time and model releases were obtained.
Another more industrial "Corporate Image Collection" was created for APMT/Maersk, the largest shipping company in the world. We were commissioned to create a collection of images of worker portraits & the port activity at six of their ports and terminals around the U.S. The project involved spending a few days at each location photographing from the tops of cranes, on board massive container ships, and driving around the terminals, photographing stack after stack of colorful containers. And yes, it was as fun as it sounds!
Why was I chosen for the Novartis Project?
I'll explain in a future post.
© Jake Wyman |
©Jake Wyman |
©Jake Wyman |
©Jake Wyman |
©Jake Wyman |
© Jake Wyman |
Contact us to find out more about Corporate Image Collections
All images © 2012 Jake Wyman and may not be used without permission
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